Book Cover
Contemporary marketing

AUTHOR :
David L. Kurtz


PUBLICATION YEAR :
©2010


CATEGORY :
HARDCOPY


ISBN :
9780324582031; 032458203X


CALL NUMBER :
HF5410 .K87 2010


DETAILS
International Standard Book Number (ISBN)
9780324582031; 032458203X
Cataloging Source
UiTM; rda
Language Code
eng
Local Call Number
HF5410; .K87 2010
Main Entry - Personal Name
Kurtz, David L.; author
Title Statement
Contemporary marketing; David L. Kurtz
Edition Statement
14th ed
Production, Publication, Distribution, Manufacture, and Copyright Notice
Australia; Mason, OH; South-Western Cengage Learning; 2010; ©2010
Physical Description
1 v. (various pagings); illustrations; 29 cm
Content Type
text; rdacontent
Media Type
unmediated; rdamedia
Carrier Type
volume; rdacarrier
General Note
At head of title: Boone&Kurtz
Bibliography, Etc. Note
Includes bibliographical references and indexes
Subject Added Entry - Topical Term
Marketing

Record ID

684986
Holdings In Library UiTM
# LOCATION ACCESSION NO. SMD TYPE STATUS
1 UITM Kedah
PSB KAMPUS SUNGAI PETANI
40305 OPEN SHELF BOOK SHELF
1#
LOCATION:
UITM Kedah
PSB KAMPUS SUNGAI PETANI

ACCESSION NO:40305

SMD DESC:Book

TYPE: OPEN SHELF

STATUS: SHELF
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