Book Cover
Consumer behavior

a decision-making approach


AUTHOR :
C. Glenn Walters, Blaise J. Bergiel


PUBLICATION YEAR :
1989


CATEGORY :
HARDCOPY


ISBN :
0538802006


CALL NUMBER :
HF5415.32 .W36 1989


DETAILS
International Standard Book Number (ISBN)
0538802006
Cataloging Source
Shah Alam
Local Call Number
HF5415.32; .W36 1989
Main Entry - Personal Name
Walters, C. Glenn; (Charles Glenn)
Title Statement
Consumer behavior; a decision-making approach; C. Glenn Walters, Blaise J. Bergiel
Publication, Distribution, etc. (Imprint)
Cincinnati; South-Western Pub. Co.; 1989
Physical Description
xv, 608 p.; ill. (some col.); 24 cm
General Note
"ST6OAA."
Bibliography, Etc. Note
Includes bibliographies and index.
Subject Added Entry - Topical Term
Consumer behavior
Added Entry - Personal Name
Bergiel, Blaise J

Record ID

32576
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