Book Cover
The role of marketing in the internationalisation of firms

the case of the USM


AUTHOR :
by Dr. A. McAuley


PUBLICATION YEAR :
1988


CATEGORY :
HARDCOPY


ISBN :
T000068643


CALL NUMBER :
HF5415.12 .M33 1988


DETAILS
International Standard Book Number (ISBN)
T000068643
Cataloging Source
Shah Alam
Local Call Number
HF5415.12; .M33 1988
Main Entry - Personal Name
McAuley, A
Title Statement
The role of marketing in the internationalisation of firms; the case of the USM; by Dr. A. McAuley
Publication, Distribution, etc. (Imprint)
Stirling; Scottish Enterprise Foundation; 1988
Physical Description
16 p.; ill
Series Statement
SEF Research Seminar Series; no. 24/88
General Note
This paper was presented at a Scottish Enterprise Foundaion Research Seminar on Jul. 7th, 1988
Subject Added Entry - Topical Term
Marketing

Record ID

127923
Holdings In Library UiTM
# LOCATION ACCESSION NO. SMD TYPE STATUS
1 UiTM Shah Alam
PERPUSTAKAAN TUN ABDUL RAZAK
P00000012309 RAK TERBUKA (OPEN SHELVES) PAMPHLET SHELF
1#
LOCATION:
UiTM Shah Alam
PERPUSTAKAAN TUN ABDUL RAZAK

ACCESSION NO:P00000012309

SMD DESC:PAMPHLET

TYPE: RAK TERBUKA (OPEN SHELVES)

STATUS: SHELF
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